“Introducing 'Lite' - The new way to spell 'Light', but with twenty per cent fewer letters.” Jerry Seinfield

“Advertising is legalized lying.” HG Wells

“The only reason I made a commercial for American Express was to pay for my American Express bill.” Peter Ustinov

These are a few one-liners that talk volumes on what some people think of advertising slogans !

These ‘some people’ are not without a massive fan following…and with no mean achievement in their lives :

Sir Peter Alexander Ustinov was a British-born and raised actor, writer, dramatist and a famous TV personality !

H. G. Wells, was an English author, best known for his work in the science fiction genre. Wells and Jules Verne are each sometimes referred to as "The Father of Science Fiction".

Jerry Seinfield is a famous American Comedian and actor .

So here we are…..advertising slogans….in fact… the truth in advertising… is at the receiving end of most critics!

To conclude this article…. leaving the final conclusion  for the readers to draw themselves…

Advertising is the art of convincing people to spend money they don't have for something they don't need.” Will Rogers (American entertainer)

“The caterpillar does all the work but the butterfly gets all the publicity”George Carlin  (American stand-up Comedian),